📺 Official MNTN Agency Partner

CTV advertising that performs, not just reaches.

LuckyRev is a certified MNTN agency partner. Run Connected TV campaigns on premium streaming inventory with lower entry costs, better CPMs, and measurement powered by LuckyMMM.

Get a free CTV audit → See how it works
Lower CPMs
MNTN Partner Rates
Lower Floor
Reduced Entry Spend
MMM-tracked
Via LuckyTools
✓ MNTN Agency Partner
LuckyRev Connected TV advertising creative on streaming platform
ROAS tracked
via LuckyMMM
Why CTV, why now

Your customers are on their TVs. Your ads should be too.

Connected TV ads that run on streaming platforms like Hulu, Peacock, Paramount+, and thousands of others has become one of the most powerful upper-funnel channels for DTC brands. And it's no longer just for big budgets.

As a certified MNTN agency partner, LuckyRev clients get access to negotiated CPMs and reduced minimum spend requirements that aren't available to brands buying direct. We also integrate CTV performance directly into LuckyMMM so you can see its true contribution to revenue, not just impressions.

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87% of US households have at least one Connected TV device
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Household-level targeting Reach the exact audience segments your paid social targets
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Non-skippable by default 100% viewability your ad is seen, not scrolled past
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Measurable through MMM See CTV's true revenue contribution alongside every other channel
Our MNTN partnership

Benefits you only get through a certified partner.

MNTN is the leading performance CTV platform. As a certified agency partner, LuckyRev clients get perks that aren't available to brands buying direct.

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Lower CPMs

As a certified MNTN partner, we've negotiated reduced CPM rates across MNTN's premium streaming inventory meaning your budget goes further from day one.

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Lower Entry Fees

CTV used to require large minimum budgets. Our partnership unlocks reduced minimum spend requirements, so 7-figure brands can test CTV without over-committing budget.

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Premium Inventory Access

Your ads run on Hulu, Peacock, Paramount+, ESPN, and 150+ other networks, the same premium streaming inventory the biggest brands buy, at partner rates.

The LuckyRev difference

CTV that's measured, not guessed.

Most CTV campaigns live in a silo impressive reach numbers, unclear revenue contribution. At LuckyRev, every CTV campaign is wired into our analytics infrastructure from day one.

1

Campaign setup via MNTN

We set up your CTV campaign on MNTN's platform using audience segments that mirror your paid social targeting consistent reach across every screen.

2

Holistic tracking in LuckyTools

CTV spend and performance data flows into your LuckyTools dashboard alongside Meta, Google, and every other channel giving you a unified view of where your budget is going.

3

Revenue attribution via LuckyMMM

LuckyMMM models CTV's true contribution to revenue accounting for its halo effect on paid social performance, brand lift, and new customer acquisition. No more guessing if TV "works."

4

Optimization by senior strategists

Your dedicated LuckyRev strategist reviews CTV performance alongside your full channel mix at every biweekly review adjusting budgets based on what the data says, not platform dashboards.

Honest assessment

Is CTV right for you?

✓ Good fit for CTV
  • You're spending $100K+/month on paid social and want to expand reach
  • Your brand has multiple video creatives to test
  • You want to build brand awareness alongside performance channels
  • Your core performance channels are scaled, and you want to break into new channels to unlock incremental reach
✗ Not quite yet
  • You don't have video creative and no budget to produce it
  • You're still in early paid social testing stages (<$10K/mo)
  • You need immediate direct-response results with a very short window
  • Your product has a very narrow audience that doesn't index on streaming
FAQ

Common questions about CTV Advertising

What CTV actually does, how to measure it, and whether it is right for your brand.

Connected TV advertising runs video ads on streaming platforms like Hulu, Peacock, and ESPN through internet-connected devices. For DTC brands it typically functions as an upper funnel awareness channel, reaching high-intent audiences with non-skippable video in a premium content environment.
CTV impact shows up in the channels that capture the demand it creates, primarily Google and Meta. We use Media Mix Modeling to quantify CTV's contribution to overall revenue and monitor downstream lift in branded search and direct traffic as signals of awareness building.
MNTN is a connected TV platform that provides access to premium streaming inventory with performance-focused targeting and measurement tools. We use MNTN because it offers strong audience targeting capabilities and reporting that aligns with DTC performance objectives.
CTV is increasingly accessible for mid-market brands. Minimum budgets have come down significantly, especially with our agency partnership, and the targeting precision available through platforms like MNTN means you do not need massive reach budgets to drive meaningful results.
CTV works best as a demand creation channel alongside performance channels like Meta and Google that capture demand. When MMM shows diminishing returns on paid social, CTV is often the right next investment to expand the addressable audience and feed the lower funnel.

Ready to reach audiences TV can't?

CTV puts your brand in front of streaming households at a fraction of Linear TV CPMs, with real measurement behind every impression. Let's talk about what it could do for your brand.

☆ Complimentary CTV audit, no commitment
◎ 30-minute call with a senior CTV strategist
◈ MNTN certified partner with proven DTC results

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