Achieving +129%
new customers with creative strategy & LuckyTools
Shore Magic is a wellness brand focused on their science-backed premium marine collagen.
The Challenge
Shore Magic’s growth had stalled due to limited acquisition efforts. As a subscription-based brand in need of a healthy CAC, they turned to LuckyRev to drive new customer growth using Meta & Instagram ads, supported by a smart creative strategy.
LuckyRev’s Approach
By strategically sourcing authentic UGC and seeding products during peak seasons, we boosted brand awareness and diversified creative assets. This improved CTRs and reduced CPMs by 32%.
A targeted post-purchase survey uncovered the Shore Magic results that resonated most with customers–fueling engaging narratives and further lowering CPAs.
Using LuckyTools, we tracked performance daily and leveraged LuckyProphet for monthly forecasts, ensuring demand was met and growth opportunities were seized.
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