Achieving 58% Growth YoY Through Creative

Biaggi makes the traveling experience a better one. From packing to traveling to storing, Biaggi’s innovative product line helps travelers do it all with ease.

The Challenge

Biaggi’s new product lines needed attention and direct response content to take the brand to the next level.

LuckyRev’s Approach

Post iOS 14, LuckyRev recognized the need for content diversification and community content around Biaggi’s innovative luggage and packing cubes. The team sourced influencers in addition to producing hi-def direct response commercials for all the hero products.

The strategy we implemented in order to work towards their goal consisted of strategic Influencer partnerships + UGC sourcing, production, diversifying creatives (hidef + UGC), and implementing a post purchase survey.

The Results

Increase in Revenue YoY

58% More Revenue

Decreased In-Platform CPA

23% Improvement

Increase in New Customers

42% Lower CPA

Since working with Lea, we transformed from a struggling ecommerce brand looking for direction and a strategy, to one of the leaders in our space in terms of ROAS and profitability. Unlike other marketing people we’ve worked with, Lea isn’t simply trying to push spend to drive conversions…anyone can do that. What makes Lea unique, is her diligence and understanding of all the moving parts which need to work hand in hand to drive sales and profitability.

BIAGGI - STEPHEN HERSH, CEO

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